Huang Psychology Branding
Dr. Vivian Biwei Huang is a Seattle-based, Chinese-American psychologist with a special interest in helping children and adolescents navigate life’s challenges. When she launched her private practice in 2024, Dr. Huang approached me to develop her business’s brand design.
Details
Client: Dr. Vivian Biwei Huang
Year: 2024
Industry: Behavioral health
My role: Brand identity design, brand collateral design
Logo Variations
“ Skye helped me so much when I launched my new business ... [she] was very organized, responsive, and on top of things, which made my life so much easier ... Her expertise in fonts made the logo design process so fun and easy for me. Her open communication and nonjudgmental stance created a safe space for me to reflect and express what I needed, wanted, and liked during the process. ”
Monogram Breakdown
‘H’ for Dr. Huang’s surname
Bridge to represent overcoming obstacles
Sunburst to represent self improvement